Three hotspots take you back in time and behind the scenes to see how the film was made. Each hotspot focuses on a key reason to believe for the Philips Cinema 21:9 TV; light, format and picture quality.

At any point during the film you can compare the 21:9 format to a normal 16:9 TV or toggle Ambilight on and off. Try grabbing the film with your mouse and take control of the camera and soundtrack.

The title sequence acted as a loader and adjusted to your connection speed, as did the corresponding soundtrack. Once loaded, if users liked what they saw, they could hit share to publish the movie across the web.